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Nowadays, globalisation is defined by the International Monetary Fund IMF, , as being the growing economic interdependence of countries worldwide through the increasing volume and variety of cross-border transactions in goods and services and of international capital flows, and also through the more rapid and widespread diffusion of technology. What is Globalisation? The discussion of corporate activity globalisation is now questioning the national dimension of culture. Indeed, globalisation backs up the assertion that the geographic space of markets must overlap that of nations.

The result of the impact of multinational corporation activity tends to make the global market look like a private market where the norms these corporations propose or impose tend to create an actual mode of government. The phenomenon of the globalisation of markets is not a new one. For several hundred years, regular, cross-border exchanges of goods and knowledge have been organised between human groups tribes, cities, communities.

In contributing to the weaving of political and cultural links between remote groups, this route went beyond the mere scope of trade and the simple distribution of products. It is also noteworthy that, before , the exchange of merchandise was facilitated by the freedom of people. Travel in Europe was generally not controlled no passports, no work permits, no immigration policies. The insertion, accelerated over the last two decades, of the emerging economies, and particularly the fast-growing economies more than 5 per cent growth per year , into both the flow of trade and international investments, 1 underlines the growing involvement of these countries in globalisation.

Bibliographic Information

This, however, evokes paradoxical aspects regarding the attitude of both the authorities of host countries, in their involvement with foreign investors, and of the investors themselves. On the basis of Burns and many other contributions to the academic literature, mechanisms that support efficiency often lead to reduced flexibility. Bartlett and Goshal , , however, have emphasised how multinational companies MNCs have developed new organisational solutions at a regional or a global level to make efficiency and local responsiveness compatible.

This chapter investigates how such an attempt translates in China. Drug trafficking, arms trafficking, prostitution, money laundering, organ trafficking: these are the traditional activities of organised crime. Our economy is perceived by many as being split into two separate worlds: the legal and honest sphere made up of, and involving, the operations of respectable enterprises, and the parallel sphere, made up of illegal, largely underground activities.

The post-industrial countries, or the Triad societies Europe, Japan, United States Ohmae, , marked by the continuous growth of international exchanges after the Second World War, represent the heart of the global economy. In all of these societies, independently from the cultural areas of origin, a common phenomenon can be observed: the wish to revive traditions that were thought lost, as well as the products of terroir 1 and other authentic products Warnier, Baumhart and Tzalikis and Fritzsche among others have pointed out that marketing is perceived as the most problematic business function concerning morality.

Research has questioned the ethics of marketing, mostly related to its role in promotion and sales where public trust is relatively low. Motivation Paradox 3. Group Behavior Paradox 3. Paradox 4. Are Proverbs Effective Descriptors of a Culture? Context and Beyond Paradox 4. Symbolism Paradox 4. Technology and Mediated Communication Paradox 4. Generic Cultures and Ethics Paradox 5. Expatriate Paradoxes Paradox 5. Paradox 5. Paradox 6. Paradox 7. Religion Paradox 7. Must Religion Be Anthropomorphic? Geography Paradox 7. Immigration Paradox 7. Will the Issue of Immigration Derail Globalization?

Paradox 8. Culture and Change Paradox 8. Paradox 9. Is Globalization a Myth? Is Globalization an Old or a New Phenomenon? Uncertainty Paradox 9. Does Globalization Encourage Nationalism? Is Globalization Doomed? Political and Social Issues Paradox 9. Is Increased Education the Antidote for Outsourcing? Paradox Business Functions Paradox IHRM Paradox Takeaways Discussion Questions Exercise. View Copyright Page [Page iv].

For information: Sage Publications, Inc. Includes bibliographical references and index. G33 Preface: A Third Perspective.

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    The Paradoxes of Globalisation

    New York : Free Press. Cuba's experience challenges the conventional assumption that generating wealth is the fundamental precondition for improving health. As peoples around the world search for cost-effective ways to improve well-being, they might want to learn how alternative public policy approaches, such as those used in Cuba, may be effective. We therefore reviewed the literature on the health-wealth relationship in this globalizing era; then systematically examined public policy in Cuba, not only for health services financing, vertical and horizontal integration, prevention and primary-care focus, inter-sectoral linkages, etc.